bridesmaids and bridal Party

 Dress your entire wedding party in Allure! Our bridesmaids collection features abundant fabrics and details to accommodate your wedding vision. 

Create the perfect palette bridesmaids

Hundreds of different styles and color combination bridesmaids dresses to choose from

 Our passion is to create fashion forward collections that capture the most current trends while keeping with the family tradition of timeless designs. 

 Shop bridesmaid dresses from one of the leading dress designers in the world. 5000 Stores Worldwide. From Madeline Gardner. Styles: A-Line, Mermaid, Fit & Flare, Ballgown, Sheath. 

All the allure

Want to build the bridal party of your dreams?  There's nothing to it-we've curated all the gowns your girls will love on THE day... and all the days to come.

 We carry Gather & Gown, Dessy, Jenny Yoo by Dessy, Alfred Sung by Dessy, After Six by Dessy and watters from last seasons.  Also available form Off the Rack.